When TikTok first hit the scene, it enjoyed astronomical growth. But it was a long time before the platform was able to monetize its user base with advertising opportunities. Now, it’s a vital tool for marketers looking to reach young audiences with powerful, impactful campaigns.
Having an Upbeat tiktok ads agency account can provide you with access to special features and prioritized support from the TikTok team. However, it’s important to keep in mind that an agency account isn’t a solution for every business. Some customers may require the benefits of a self-serve ad account to manage their performance ads efficiently and effectively.
Managing Your Account: Understanding TikTok Ads Agency Accounts
A tiktok ads agency account is a set of permissions and tools that allow you to create, monitor, and optimize your advertising campaign. It includes a dashboard with reporting, an ad creation interface, and a set of tools that can be used to manage multiple accounts. In addition, an ad account gives you access to special features such as purchase intent targeting and in-market audiences.
One of the key advantages of an ad account is that it allows you to choose which platforms you’d like to display your ad on, including TikTok and its family of apps such as Vigo Video and BuzzVideo. This flexibility helps you target specific geographic areas, as well as device types and demographics.
When choosing an ad agency, make sure you look for one with a strong track record in the digital marketing industry. It should also be able to demonstrate its expertise in the tiktok ads market. You should also check out its previous clients and customer reviews. Once you’ve found a good fit, it’s time to begin working together.